World Wide Web

We know the importance of staying in front of emerging technologies -- and we understand the wisdom of testing the water.  Rather than just dashing off a Web site, these are the steps we take before we proceed, regardless of the size or scope of your future site. 

Knowing who you are

TLC Marketing meets with you to gain a complete understanding of your business environment:   Products and services, market niche, target audiences, competition, short- and long-term goals.  We develop a profile that enables us to identify untapped and exciting opportunities. 

Information, not intuition
 

TLC Marketing and its market research partner will evaluate ways in which your online presence would benefit your clients, prospects or other target audiences.   We base our findings on hard, empirical research gathered from the people you want to reach.

The Web site that works best for you
 

TLC Marketing designs an Internet presence that is appealing, easy-to-navigate and, above all, useful to your target audience . . . in other words, a Web site that extends your total marketing effort.  Once you're satisfied with the look and function of your site, we coordinate the technical stuff:  Programming, registrations, launching and updating, tracking the number of visitors, and more.  And as new online features are developed, TLC will make them available to you.

Promotion for your online presence
 

TLC Marketing uses its full-service advertising and public relations resources to develop the most effective strategy for promoting your Internet presence.  We tell your target audience where to find you online ... and give them an irresistible reason to visit your site.